Overstreet Events & PR
Overstreet Events & PR
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About Us

Christine Overstreet, Founder and Principal Operator

Christine began her event career in 1994 as an onsite Maritz event planner at Nissan. She oversaw dealer training programs and continued similar work with Dick Clark Productions for Lexus working on their National Dealer Meeting. 


In 1997, she shifted gears and began work for an integrated marketing agency on the Kia Motors America PR account. For three years, Christine managed the day-to-day PR business for Kia’s off-road race team. 


Positioned with a freelance opportunity, she left agency life to work full time on publicity for a team racing the Paris Dakar rally. After traveling through the race series and completing the project, Christine decided to start her own consulting business. She was able to quickly secure clients like Hyundai, Spike TV, Honda, General Motors, and the Western Automotive Journalist group.

 

In 2005, Christine was offered a position in-house at Jaguar Land Rover North America. She accepted the position to gain luxury brand experience on a global level, and over the next three years, she managed the product PR for Land Rover including press kits, releases, media relations, product launches and press conferences.

 

After Land Rover was sold and a company wide relocation was imminent, Christine chose to return to freelance. She officially opened Overstreet Events & PR in 2010.

The Team

Maria Zwaik

Maria Zwaik is an automotive communications professional with 8+ years of in-house public relations experience supporting the external communication efforts of luxury and premium automotive brands including Jaguar Land Rover and Volvo Cars. She brings with her an extensive list of proven media relationships with automotive enthusiast, technology, business, and lifestyle publications. In addition to her proficiency in media relations, Maria is a product technology expert - well-versed in crafting key messages, product positioning statements, and competitive analysis. She has often worked as a product specialist in Tier 1 international auto shows and media events. 

Avery Scott

Avery Scott started out in the hospitality industry in 2013. Now that she's at Overstreet Events, she brings 10+ years of luxury brand experience with her. Specializing in VIP groups, hotel group management and 5-star service, her unique projects include group experiences ranging from indoor skydiving, hydrothermal therapy spas, corporate outings and anything in-between. She has also worked with a wide range of automotive groups and specializes in client communications. Her exceptional attention to detail ensures a flawless event from start to finish. 


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